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Conference papers

"I see therefore I drink" - Contextual interactions between beers, packaging and pictures in an immersive bar

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https://hal.inrae.fr/hal-02806880
Contributor : Migration Prodinra <>
Submitted on : Saturday, June 6, 2020 - 2:43:47 AM
Last modification on : Tuesday, September 8, 2020 - 6:01:44 PM

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  • HAL Id : hal-02806880, version 1
  • PRODINRA : 273501

Citation

Carole Sester, Dominique Valentin, Catherine Dacremont, Ophelia Deroy. "I see therefore I drink" - Contextual interactions between beers, packaging and pictures in an immersive bar. 5. european conference on Sensory and consumer research: a sense of innovation, Sep 2012, Bern, Switzerland. ⟨hal-02806880⟩

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