Understanding consumer behavior and evaluating nudge strategies to increase food choice of pulses: how virtual reality combined with eye-tracking and explicit measures can help? - INRAE - Institut national de recherche pour l’agriculture, l’alimentation et l’environnement
Poster De Conférence Année : 2020

Understanding consumer behavior and evaluating nudge strategies to increase food choice of pulses: how virtual reality combined with eye-tracking and explicit measures can help?

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hal-03251633 , version 1 (07-06-2021)

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  • HAL Id : hal-03251633 , version 1

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Juliana Melendrez-Ruiz, Isabelle Goisbault, Jean-Christophe Charrier, Kevin Pagnat, Laurence Dujourdy, et al.. Understanding consumer behavior and evaluating nudge strategies to increase food choice of pulses: how virtual reality combined with eye-tracking and explicit measures can help?. 9. european conference on sensory and consumer research (eurosense), Dec 2020, Rotterdam, Netherlands. . ⟨hal-03251633⟩
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