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Proximité géographique et connaissance des fromages AOC chez les consommateurs. Le cas du Saint-Nectaire

Résumé : This paper studies purchase behavior and knowledge of PDO cheese consumers, according to their geographical proximity from a production area of PDO cheeses. Consumers from two regions recorded their cheese purchases; then their technical, semantic and geographical knowledge of cheeses was estimated with a questionnaire. K-means clustering and cross-tabulations show that PDO cheese consumers vary in two ways: the purchase quantities and frequencies are related to the geographical proximity, whereas they are independent from knowledge.
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https://hal.inrae.fr/hal-02653101
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Submitted on : Friday, May 29, 2020 - 8:39:06 PM
Last modification on : Wednesday, September 8, 2021 - 12:04:02 PM

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  • HAL Id : hal-02653101, version 1
  • PRODINRA : 167197

Citation

Georges Giraud, Cléo Tebby, Corinne Amblard. Proximité géographique et connaissance des fromages AOC chez les consommateurs. Le cas du Saint-Nectaire. 2012, pp.33-47. ⟨hal-02653101⟩

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