Accéder directement au contenu Accéder directement à la navigation
Communication dans un congrès

Linking small producers to supermarkets? The role of intermediaries on the fresh fruit and vegetable market in Turkey

Abstract : A wide range of empirical studies show the extent to which the rise of supermarkets in developing countries transforms domestic marketing channels. In many countries, the exclusion of small producers from so-called dynamic marketing channels (that is, remunerative ones) has become a concern. Based on data collected in Turkey in 2007 at the producer and the wholesale market levels, we show that intermediaries are important to understanding the impact of downstream restructuring (supermarkets) on upstream decisions (producers). Results show first that producers are not aware of the final buyer of their produce, because intermediaries hinder the visibility of the marketing channel, thereby restricting a producer’s choice to that of the first intermediary. Econometric results show that producers who are indirectly linked to the supermarkets are more sensitive to their requirements in terms of quality and packaging than to the price premia compensating the effort made to meet standards. Therefore, the results lead us to question the role of the wholesale market agents who act as a buffer in the chain and protect small producers from negative shocks, but who stop positive shocks as well, and thereby reduce incentives.
Type de document :
Communication dans un congrès
Liste complète des métadonnées

https://hal.inrae.fr/hal-02821079
Déposant : Migration Prodinra <>
Soumis le : samedi 6 juin 2020 - 18:50:30
Dernière modification le : mercredi 1 juillet 2020 - 12:40:00

Identifiants

  • HAL Id : hal-02821079, version 1
  • PRODINRA : 28119

Collections

Citation

Celine Bignebat, Ahmet, Ali Koç, Sylvaine Lemeilleur. Linking small producers to supermarkets? The role of intermediaries on the fresh fruit and vegetable market in Turkey. 111. EAAE-IAAE Seminar: "Small farms: Decline or Persistence?", European Association of Agricultural Economists (EAAE). INT.; International Association of Agricultural Economists (IAAE). INT., Jun 2009, Canterbury, United Kingdom. 18 p. ⟨hal-02821079⟩

Partager

Métriques

Consultations de la notice

10