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Wine in french cinema: The “Loi Évin”, Communication and placement

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https://hal.inrae.fr/hal-03114950
Contributor : Jean-Walter Schleich <>
Submitted on : Tuesday, January 19, 2021 - 12:23:14 PM
Last modification on : Friday, February 5, 2021 - 3:46:02 AM

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Cheriet Foued. Wine in french cinema: The “Loi Évin”, Communication and placement. Foued Cheriet, Carole Maurel, Paul Amadieu, Hervé Hannin. Wine management and marketing: Opportunities for companies and challenges for the industry, Wiley-ISTE, pp.203-224, 2020, 9781786305282. ⟨hal-03114950⟩

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